On the App Store, "Clash of Clans" successfully topped January's download chart with 7,364,783 downloads.
This marks the first time "Clash of Clans" has reached the No.1 spot in the monthly download charts on the App Store.
However, it is not its first appearance in the Top 10 monthly download rankings, as it has been a consistently successful mobile game on the App Store's charts.
Despite an overall decline in the App Store's gaming market in January, the app managed to climb to the top of the download chart with steady growth.
Moreover, its revenue in the gaming market is also significant, indicating that it has adopted a robust and up-to-date strategy for user acquisition and monetization.
💡 Read More: How Clash of Clans Has Thrived for 12 Years?
On Google Play, "Subway Surfers" successfully retained the top spot on the download chart in January with 19,021,596 downloads.
What is the secret behind this incredible success?
💡 Read More: How Does Subway Surfers Achieve 209 Million Downloads in 2024?
"Round 6: O céu é o limite" (Squid Game: Unleashed) is a game released by Netflix on December 17, in collaboration with its popular TV series "Squid Game."
Thanks to the success of "Squid Game 2," the game quickly surged in downloads on the App Store upon release.
In January, it successfully entered the App Store's download rankings at No.6 with 4,814,855 downloads.
According to FoxData-App Intelligence, Squid Game: Unleashed showed a positive upward trend on the App Store after its release on December 17, reaching a peak daily downloads of 396,899 on January 2nd.
After January 2nd, the app experienced a downward trend in downloads.
However, despite this decline, the game maintained an average of 162,788 daily downloads, allowing it to secure the 6th position on the App Store's monthly download chart in January.
Although Squid Game: Unleashed achieved such success in January partly due to the release of "Squid Game 2," it was also linked to the in-app events of the game.
According to FoxData-ASO Impact Analysis, we found that the game has been frequently updating its versions since January 3rd, including updates to game characters and events.
"Ludo King" is a well-known board game that has consistently been in the Top 10 of Google Play's download charts.
However, due to intense competition, it had previously fallen out of the Top 10.
In January, "Ludo King" made a strong comeback, securing the 3rd position on Google Play's monthly download chart, returning to the Top 10.
"Ludo King" primarily caters to the Indian market, which accounts for approximately 77.25% of its user base.
It is the first Indian mobile game to surpass 1 billion global installs.
"My Talking Tom 2" is a well-known life simulation mobile game.
In January, it achieved significant success by entering the Top 10 of Google Play's monthly download chart with 14,354,893 downloads.
One of the contributors to the success of "My Talking Tom 2" in January was its seasonal version updates.
In anticipation of the Lunar New Year, which is important for some of its target markets, the game initiated a festive update across all app stores on December 16th.
In January, "My Talking Tom 2" continued to refine its offerings with three additional version adjustments specifically for the Lunar New Year holiday.
In the first half of 2024, "Pizza Ready!" frequently topped the Google Play monthly download charts, securing the Top 1 position multiple times.
However, in the latter half of the year, its momentum waned, and it rarely appeared in the Top 10 of the download rankings.
According to FoxData-App Intelligence, after reaching its peak in user acquisition in April 2024, "Pizza Ready!" experienced a downward trend until a rebound began in January.
The app's increased frequency of Meta Ads placements and optimization of ad creatives in the latter half of the year contributed to this resurgence in download numbers.
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