According to FoxData, we have prepared a report on the top-grossing mobile games in March for both the App Store and Google Play!
Here are the globally top-grossing games since last month.
Listed below are the top 10, including the estimated revenue numbers for March and each game's month-on-month rise or fall in the rankings.
Key information of the charts in March:
"라스트 워: 서바이벌" (Last War: Survival) - continuing their dominance from February.
In March 2025, “Honor of Kings” maintained its top position on the App Store revenue chart despite a steep revenue decline. The game generated $74,236,941, representing a 43.7% decrease from the previous month.
Meanwhile, on Google Play, “Last War: Survival” retained its top spot in revenue rankings, earning $63,847,488 - a 17.4% increase from the previous month.
💡 Read More: Top Mobile Games by Worldwide Revenue for February 2025
The top-grossing games for March on the App Store and Google Play were "王者荣耀" (Honor of Kings), and "라스트 워: 서바이벌" (Last War:Survival).
In March, "Honor of Kings" still managed to retain its position at the top of the App Store's monthly revenue chart, earning $74,236,941.
Despite holding its #1 spot, "Honor of Kings" experienced a significant drop in revenue this month. The decline likely reflects a post-Lunar New Year cooldown, as promotional events and seasonal spend tapered off.
According to the AI Review Summary, player sentiment took a hit in March. Many users expressed frustration with:
These complaints suggest that player experience and balance issues could be contributing factors to the revenue drop, alongside the seasonal decline.
👉 Learn More: How to Conduct App Market Research with "AI Review Summary"
"Last War: Survival" is a mobile strategy game set in a zombie apocalypse, developed by the Singaporean company First Fun and released in July 2023. Compared to the previous month, its revenue increased by 17.4%, reaching $63,847,488.
According to FoxData-App Intelligence, the highest revenue was recorded on March 24, 2025, reaching a peak of 3,437,224.
Japan is the main contributor to the game's revenue, accounting for 31.93%, followed by the United States with 31.29%.
👉 If you're interested in the overall revenue breakdown for this game, click here to take a look!
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"Township" is a life simulation game. It returned to the monthly revenue chart after dropping out in February.
In March, it generated a global revenue of $19,876,271, securing a spot in Google Play's top 10 monthly rankings.
According to the ASO Impact Analysis, this mobile game increased its Meta Ads spending in March and also launched a new in-app event.
👉You can click on Meta Ad Creatives to directly view the specific Meta Ads for this application, allowing you to study its characteristics and trends.
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