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Top Mobile Games by Worldwide Downloads for July 2024
According to FoxData, we have prepared a report on the top-downloaded mobile games in July for both the App Store and Google Play!
Release Time : 2024-08-13
Last updated : 2024-08-26
According to FoxData, we have prepared a report on the top-downloaded mobile games in July for both the App Store and Google Play!
July's Top Mobile Game Downloads
Here are the globally most downloaded games since last month.
Listed below are the top 10, including the estimated download numbers for July and each game's month-on-month rise or fall in the rankings.
Key information of the charts in July:
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In July, the most downloaded games on the App Store and Google Play were "Snake.io - Fun Online Snake" and "Offline Games - No Wifi Games."
On the App Store, "Snake.io - Fun Online Snake" topped the monthly download chart for the first time in 2024 with 7,899,785 downloads, surpassing "Clash Royale," which had held the top spot for three consecutive months.
The top spot on Google Play's July download chart was quite surprising, taken by a casual game, "Offline Games - No Wifi Games," which climbed 100 spots in the rankings. The game's downloads increased by 560% compared to the previous month, showing rocket-like growth.
Not only did this game top Google Play's July download chart, but it also secured the 7th spot on the App Store's download chart with 3,739,280 downloads.
- In July, two apps experienced exponential growth in downloads, causing a dramatic rise in the download rankings.
One of these apps is the aforementioned "Offline Games - No Wifi Games," which jumped 129 spots on the App Store and 100 spots on Google Play.
The other app is "My Talking Hank: Islands" on Google Play, whose downloads surged from 1,564,836 to 12,728,854, propelling it from outside the top 200 into the Top 10.
👉Check out the June's Top Mobile Game Downloads here.
Top-download Mobile Game in July
The most downloaded games on the App Store and Google Play were "Snake.io - Fun Online Snake" and "Offline Games - No Wifi Games."
"Snake.io - Fun Online Snake"-App Store
"Snake.io - Fun Online Snake" is a real-time multiplayer strategy game published by Kooapps."Snake.io - Fun Online Snake" topped the monthly download chart for the first time in 2024 with 7,899,785 downloads, surpassing "Clash Royale," which had held the top spot for three consecutive months.
The simplicity of this game is its main advantage, making it easy for players to operate. Additionally, the diverse range of skins provides a personalized experience for the players.
According to the game's downloads trend on FoxData, the game's download count surged starting in May 2024, reaching its peak in July when it topped the App Store's free games download chart for that month.
One of the key reasons for this success is the impact of version updates and events.
The game received a long-awaited update in mid-April, which was featured a week later, leading to a high ranking and significantly increasing its exposure.
The game continued to be featured in May, June, and July, further driving the download count upwards.
Based on data from the past year, the game's primary market is in the United States, which alone accounts for 58.28% of the total downloads. Other countries have significantly smaller shares, such as the United Kingdom at 4.96%, Russia at 4.42%, Saudi Arabia at 3.07%, and Japan at 2.49%.
The Middle East is a key region for strategy games like this. Although "Snake.io - Fun Online Snake" has a relatively small download share in Saudi Arabia, ranking as the fourth market, this region generates the highest global revenue, accounting for 10.43%.
In addition to Saudi Arabia, three Middle Eastern countries are among the top five revenue-generating regions, including Kuwait and Qatar. This highlights the strong spending power of users in the Middle East, making it a crucial area for localization of such games.
💡If you want to learn more about localization strategies in the Middle East, feel free to read more: How to Localize Your Game for Arab Markets: A Comprehensive Guide
💡If you want to learn more about the market potential in the Middle East, feel free to get our report: Middle East Mobile Gaming: Potential and Strategies.
"Offline Games - No Wifi Games"-Google Play
"Offline Games - No Wifi Games" saw a remarkable surge in its rankings in July, achieving the top spot on the Google Play download chart with an astounding 26,988,228 installations, climbing 100 spots in the rankings.
The game's downloads increased by 560% compared to the previous month, showing rocket-like growth.
Not only did this game top Google Play's July download chart, but it also secured the 7th spot on the App Store's download chart with 3,739,280 downloads.
As early as July 7th, "Offline Game - No WiFi Game" began gradually dominating the top spot on the Free games charts in multiple countries, and this trend has continued into August.
The success of this game can be attributed to a clever combination of App Store Optimization (ASO), User Acquisition (UA), and timing, as many people tend to search for such games during the summer holidays.
💡For tips on App Store Optimization (ASO) for casual games, read more here：Leveraging Creativity for ASO Success: Unveiling Trends in Mobile Casual Gaming Creatives
💡For tips on seasonal marketing in summer：How to Promote Your Apps for Seasonal Marketing in Summer 2024?
The download distribution in its top five markets is quite even: India, Brazil, Russia, Mexico, and Indonesia.
Learn More
The game monetizes through advertisements, resulting in almost no In-App Purchase (IAP) revenue.
👉Click here to learn more about the monetization trends for casual games in 2024.
Explore 2026 Mobile Game Marketing Strategies
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The Biggest Gainer in the Top 10
In July, there were two biggest gainers in the Downloads Charts Top 10.
One was "Offline Games - No Wifi Games," which has already been mentioned above.
The other is "My Talking Hank: Islands," which I will focus on below, detailing the game's features and reasons for its rise.
Downloads of "My Talking Hank: Islands" on Google Play surged from 1,564,836 to 12,728,854, propelling it from outside the top 200 into the Top 10.
Downloads of "My Talking Hank: Islands" on Google Play surged from 1,564,836 to 12,728,854, propelling it from outside the top 200 into the Top 10.
"My Talking Hank: Islands" was initially launched on iOS and Android. It is the latest installment in a series of games featuring the mischievous "My Talking Tom". This colorful new game is a free adventure game that continues the tradition of virtual pet simulation games while adding its own unique personality throughout the gameplay.
Based on estimated downloads, the game's success in July can be attributed to its ASO and event adjustments.
Since July 5th, when the developers comprehensively updated its text metadata to align with the new island theme, the game has seen a significant increase in downloads, showing a clear upward trend.
According to the ASO Impact Analysis, "My Talking Hank: Islands" updated its title, subtitle, and description text metadata with a new island theme on July 5th. On July 23rd, the game released a new version that updated its visual metadata, including the icon, screenshots, and videos. Additionally, the game offered a free Dino outfit and 100,000 coins for the "Island Remake" version.
Moreover, social media activities featured personalities like Ben Azelart and included a giveaway of $20,000 and a cute free purple dinosaur outfit.
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