FoxData's Latest: ASO Impact Analysis and New Features

Have you ever used the recently updated features of FoxData?

That's right, we've updated some features again! This update includes the long-awaited ASO Impact Analysis, Chance, Difficulty, and we've also optimized other existing features based on your suggestions.

Most importantly, we've added multiple languages, including German, French, Russian, Japanese, and Korean. Welcome to using FoxData's features in your native language! 

Let's take a look at the features we have updated in this version.

ASO Impact Analysis

ASO Impact Analysis is a feature that allows you to better visualize and measure the impact of your ASO efforts on metrics like downloads or category rankings by recording app events and cross-referencing them with individual app data trends.

For developers and market researchers, it helps them to evaluate the effectiveness of their ASO more efficiently, that is, to comprehensively compare the differences in the impact of each type of event and find the most efficient optimisation events



👏Expert Tips:  The trend graph has event change points, so you can analyse the actual effect of each event change based on the performance changes around the time to find the most effective events.


In addition to better evaluating the most efficient optimisation events, accordingly, the feature can also help you with data attribution.

👏Expert Tips:  You just need to use App- Advanced Analysis-ASO Impact Analysis to intuitively check for nearby cycle events and competitor events when there are fluctuations in the app's data performance, in order to identify the influencing factors.

Chance and Difficulty of Keywords

We have added chance and difficulty on Tracked Keywords, Keywords Ranked, Keyword Explore and Keyword Optimization, which helps you to better select effective keywords. 

• Chance: The probability of any application entering the top 10 search results for specific keywords, with 100 being the easiest keyword to rank in the top 10 search results.
• Difficulty: The difficulty for any application to achieve a high ranking in the search results for this keyword, with 100 being the most challenging keyword to rank highly in the country/region.

👏Expert Tips: In ASO, the ideal keywords are those with moderate or high Search Volume, low Difficulty, high Chance, and high Correlation. Such keywords can bring high visibility and downloads to the app, while keeping the difficulty of competition low, which helps to improve the app's ranking. Developers and marketers need to consider these metrics to find the best keyword balance.


It is worth mentioning that besides the new Chance and Difficulty of Keywords, we also optimize the tags of Brand Keyword, Bidding Keyword and Metadata Keyword in this update. Keyword Optimization even supports you to filter keyword types to help you better optimize your keywords.

    
Promotional text on App Profile

We have added "Promotional Text" information to the App Profile. You can find it in Description. It is used by developers to share the latest information about the app, such as new promotions, in-app purchases, upcoming features or content, promotional deadlines, or other activities within the app, which can help you get a more complete picture of competing software.




Last but not least, we've added multiple languages on official website and backstage, including German, French, Russian, Japanese, and Korean！

Check these new features of your app with your native language on FoxData right now!